{"id":76422,"date":"2025-07-05T17:05:14","date_gmt":"2025-07-05T08:05:14","guid":{"rendered":"https:\/\/adtechmanagement.com\/minnadepr-column\/?p=76422"},"modified":"2025-07-05T17:05:14","modified_gmt":"2025-07-05T08:05:14","slug":"off-reco-meaning","status":"publish","type":"post","link":"https:\/\/adtechmanagement.com\/minnadepr-column\/2025\/07\/05\/off-reco-meaning\/","title":{"rendered":"\u30aa\u30d5\u30ec\u30b3\u306e\u610f\u5473\u3068\u4f7f\u3044\u65b9\uff5c\u30d3\u30b8\u30cd\u30b9\u30fb\u65e5\u5e38\u4f1a\u8a71\u3067\u306e\u6ce8\u610f\u70b9\u3092\u8a73\u3057\u304f\u89e3\u8aac"},"content":{"rendered":"<p>\u30aa\u30d5\u30ec\u30b3\u3068\u3044\u3046\u8a00\u8449\u306f\u30e1\u30c7\u30a3\u30a2\u3084\u30d3\u30b8\u30cd\u30b9\u306e\u5834\u9762\u3067\u983b\u7e41\u306b\u4f7f\u308f\u308c\u307e\u3059\u304c\u3001\u305d\u306e\u6b63\u78ba\u306a\u610f\u5473\u3084\u4f7f\u3044\u65b9\u306f\u77e5\u3089\u306a\u3044\u4eba\u3082\u591a\u3044\u3067\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u300c\u30aa\u30d5\u30ec\u30b3\u300d\u306e\u7531\u6765\u3084\u610f\u5473\u3001\u5177\u4f53\u7684\u306a\u4f7f\u7528\u30b7\u30fc\u30f3\u3001\u6ce8\u610f\u70b9\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h2>1. 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\u30aa\u30d5\u30ec\u30b3\u306e\u985e\u7fa9\u8a9e\u3068\u9055\u3044<\/h3>\n<p>\u300c\u5185\u7dd2\u8a71\u300d\u300c\u79d8\u5bc6\u300d\u300c\u975e\u516c\u958b\u60c5\u5831\u300d\u3068\u4f3c\u3066\u3044\u307e\u3059\u304c\u3001\u300c\u30aa\u30d5\u30ec\u30b3\u300d\u306f\u60c5\u5831\u304c\u5916\u306b\u6f0f\u308c\u306a\u3044\u3053\u3068\u3092\u524d\u63d0\u306b\u8a71\u3055\u308c\u308b\u3082\u306e\u3067\u3001\u516c\u5f0f\u767a\u8868\u3068\u306f\u7570\u306a\u308b\u70b9\u304c\u7279\u5fb4\u3067\u3059\u3002<\/p>\n<h2>2. \u30aa\u30d5\u30ec\u30b3\u306e\u7531\u6765\u3068\u6b74\u53f2<\/h2>\n<p>\u30aa\u30d5\u30ec\u30b3\u306e\u8a9e\u6e90\u306f\u82f1\u8a9e\u306e\u300coff the record\u300d\u3067\u300119\u4e16\u7d00\u306e\u30b8\u30e3\u30fc\u30ca\u30ea\u30ba\u30e0\u7528\u8a9e\u3068\u3057\u3066\u751f\u307e\u308c\u307e\u3057\u305f\u3002\u8a18\u8005\u306b\u5bfe\u3057\u3066\u300c\u3053\u308c\u306f\u8a18\u4e8b\u306b\u3057\u3066\u306f\u3044\u3051\u306a\u3044\u300d\u3068\u3044\u3046\u6307\u793a\u3092\u8868\u3057\u3001\u305d\u3053\u304b\u3089\u4e00\u822c\u7684\u306a\u8a00\u8449\u3068\u3057\u3066\u5b9a\u7740\u3057\u307e\u3057\u305f\u3002<\/p>\n<h3>2.1 \u30b8\u30e3\u30fc\u30ca\u30ea\u30ba\u30e0\u306b\u304a\u3051\u308b\u30aa\u30d5\u30ec\u30b3<\/h3>\n<p>\u5831\u9053\u73fe\u5834\u3067\u306f\u3001\u4fe1\u983c\u95a2\u4fc2\u3092\u7bc9\u304f\u305f\u3081\u306b\u53d6\u6750\u76f8\u624b\u304c\u60c5\u5831\u3092\u30aa\u30d5\u30ec\u30b3\u3067\u4f1d\u3048\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u8a18\u8005\u306f\u3053\u308c\u3092\u5b88\u308b\u502b\u7406\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u304c\u3001\u6642\u306b\u8aa4\u89e3\u3084\u30c8\u30e9\u30d6\u30eb\u306e\u539f\u56e0\u306b\u3082\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>2.2 \u65e5\u672c\u306b\u304a\u3051\u308b\u30aa\u30d5\u30ec\u30b3\u306e\u666e\u53ca<\/h3>\n<p>\u65e5\u672c\u3067\u306f1980\u5e74\u4ee3\u9803\u304b\u3089\u30e1\u30c7\u30a3\u30a2\u3067\u983b\u7e41\u306b\u4f7f\u308f\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u30d3\u30b8\u30cd\u30b9\u30b7\u30fc\u30f3\u3084\u65e5\u5e38\u4f1a\u8a71\u306b\u3082\u6d78\u900f\u3057\u307e\u3057\u305f\u3002\u30ab\u30bf\u30ab\u30ca\u8a9e\u3068\u3057\u3066\u72ec\u81ea\u306e\u30cb\u30e5\u30a2\u30f3\u30b9\u3082\u52a0\u308f\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2>3. \u30aa\u30d5\u30ec\u30b3\u306e\u6b63\u3057\u3044\u4f7f\u3044\u65b9\u3068\u4f8b\u6587<\/h2>\n<h3>3.1 \u30d3\u30b8\u30cd\u30b9\u3067\u306e\u4f7f\u3044\u65b9<\/h3>\n<p>\u4e0a\u53f8\u3084\u53d6\u5f15\u5148\u3068\u306e\u4f1a\u8a71\u3067\u300c\u30aa\u30d5\u30ec\u30b3\u3067\u3059\u304c\u300d\u3068\u524d\u7f6e\u304d\u3057\u3066\u3001\u516c\u5f0f\u306b\u306f\u3067\u304d\u306a\u3044\u8a71\u3092\u3059\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u65b0\u88fd\u54c1\u306e\u8a08\u753b\u3084\u4f1a\u793e\u306e\u5185\u90e8\u4e8b\u60c5\u306a\u3069\u3002<\/p>\n<p>\u4f8b\uff1a<br \/>\n\u300c\u30aa\u30d5\u30ec\u30b3\u3067\u3059\u304c\u3001\u6765\u6708\u5927\u304d\u306a\u767a\u8868\u304c\u3042\u308b\u4e88\u5b9a\u3067\u3059\u3002\u300d<\/p>\n<h3>3.2 \u30e1\u30c7\u30a3\u30a2\u30fb\u53d6\u6750\u3067\u306e\u4f7f\u3044\u65b9<\/h3>\n<p>\u53d6\u6750\u3067\u300c\u30aa\u30d5\u30ec\u30b3\u300d\u3068\u6307\u5b9a\u3055\u308c\u305f\u60c5\u5831\u306f\u5831\u9053\u306b\u4f7f\u3048\u307e\u305b\u3093\u304c\u3001\u80cc\u666f\u8aac\u660e\u3068\u3057\u3066\u53c2\u8003\u306b\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f8b\uff1a<br \/>\n\u300c\u30aa\u30d5\u30ec\u30b3\u306e\u60c5\u5831\u3067\u3059\u304c\u3001\u95a2\u4fc2\u8005\u306b\u3088\u308b\u3068\u2026\u300d<\/p>\n<h3>3.3 \u65e5\u5e38\u4f1a\u8a71\u3067\u306e\u4f7f\u3044\u65b9<\/h3>\n<p>\u53cb\u4eba\u9593\u3084\u5bb6\u65cf\u3067\u79d8\u5bc6\u306e\u8a71\u3092\u3059\u308b\u969b\u306b\u300c\u3053\u308c\u306f\u30aa\u30d5\u30ec\u30b3\u3067\u300d\u3068\u4f1d\u3048\u3001\u4ed6\u8a00\u3092\u63a7\u3048\u308b\u3053\u3068\u3092\u6c42\u3081\u307e\u3059\u3002<\/p>\n<p>\u4f8b\uff1a<br \/>\n\u300c\u30aa\u30d5\u30ec\u30b3\u3067\u8a00\u3046\u3051\u3069\u3001\u5b9f\u306f\u5f7c\u3001\u8ee2\u8077\u3092\u8003\u3048\u3066\u3044\u308b\u307f\u305f\u3044\u3002\u300d<\/p>\n<h2>4. \u30aa\u30d5\u30ec\u30b3\u4f7f\u7528\u6642\u306e\u6ce8\u610f\u70b9<\/h2>\n<h3>4.1 \u4fe1\u983c\u95a2\u4fc2\u306e\u91cd\u8981\u6027<\/h3>\n<p>\u30aa\u30d5\u30ec\u30b3\u306f\u60c5\u5831\u306e\u975e\u516c\u958b\u3092\u524d\u63d0\u306b\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u76f8\u624b\u3068\u306e\u4fe1\u983c\u95a2\u4fc2\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u4e00\u5ea6\u7834\u3089\u308c\u308b\u3068\u4fe1\u7528\u3092\u5931\u3044\u304b\u306d\u307e\u305b\u3093\u3002<\/p>\n<h3>4.2 \u6cd5\u7684\u62d8\u675f\u529b\u306e\u6709\u7121<\/h3>\n<p>\u30aa\u30d5\u30ec\u30b3\u306f\u3042\u304f\u307e\u3067\u3082\u7d04\u675f\u4e8b\u3067\u3042\u308a\u3001\u6cd5\u7684\u62d8\u675f\u529b\u306f\u57fa\u672c\u7684\u306b\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u60c5\u5831\u304c\u6f0f\u308c\u308b\u30ea\u30b9\u30af\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>4.3 \u8aa4\u89e3\u3092\u907f\u3051\u308b\u305f\u3081\u306b\u660e\u78ba\u306b\u4f1d\u3048\u308b<\/h3>\n<p>\u8a71\u3057\u624b\u306f\u300c\u30aa\u30d5\u30ec\u30b3\u300d\u306e\u7bc4\u56f2\u3084\u5185\u5bb9\u3092\u660e\u78ba\u306b\u4f1d\u3048\u3001\u805e\u304d\u624b\u3082\u305d\u306e\u7bc4\u56f2\u3092\u5b88\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u3042\u3044\u307e\u3044\u306a\u4f7f\u3044\u65b9\u306f\u30c8\u30e9\u30d6\u30eb\u3092\u62db\u304d\u307e\u3059\u3002<\/p>\n<h2>5. \u30aa\u30d5\u30ec\u30b3\u3068\u95a2\u9023\u3059\u308b\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u7528\u8a9e<\/h2>\n<h3>5.1 \u30ce\u30f3\u30aa\u30d5\u30ec\u30b3\uff08on the record\uff09<\/h3>\n<p>\u300c\u8a18\u9332\u3055\u308c\u308b\u300d\u300c\u516c\u306b\u3055\u308c\u308b\u300d\u3068\u3044\u3046\u610f\u5473\u3067\u3001\u30aa\u30d5\u30ec\u30b3\u306e\u53cd\u5bfe\u8a9e\u3067\u3059\u3002\u8a18\u8005\u4f1a\u898b\u306a\u3069\u3067\u3088\u304f\u4f7f\u308f\u308c\u307e\u3059\u3002<\/p>\n<h3>5.2 \u30aa\u30f3\u30b6\u30ec\u30b3\u30fc\u30c9\u306e\u610f\u5473\u5408\u3044<\/h3>\n<p>\u53d6\u6750\u306a\u3069\u3067\u516c\u5f0f\u767a\u8868\u3068\u3057\u3066\u4f7f\u3063\u3066\u826f\u3044\u60c5\u5831\u3092\u793a\u3057\u307e\u3059\u3002\u60c5\u5831\u306e\u53d6\u308a\u6271\u3044\u306b\u9055\u3044\u304c\u3042\u308b\u305f\u3081\u3001\u533a\u5225\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n<h3>5.3 \u30aa\u30d5\u30b6\u30ec\u30b3\u30fc\u30c9\u3068\u306e\u9055\u3044<\/h3>\n<p>\u300c\u30aa\u30d5\u30b6\u30ec\u30b3\u30fc\u30c9\u300d\u3068\u3082\u8868\u8a18\u3055\u308c\u307e\u3059\u304c\u3001\u610f\u5473\u306f\u300c\u30aa\u30d5\u30ec\u30b3\u300d\u3068\u540c\u3058\u3067\u3059\u3002\u82f1\u8a9e\u570f\u3067\u3082\u540c\u69d8\u306e\u7528\u6cd5\u3067\u3059\u3002<\/p>\n<h2>6. 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