{"id":69126,"date":"2025-06-25T10:25:17","date_gmt":"2025-06-25T01:25:17","guid":{"rendered":"https:\/\/adtechmanagement.com\/minnadepr-column\/?p=69126"},"modified":"2025-06-25T10:25:29","modified_gmt":"2025-06-25T01:25:29","slug":"what-is-customer","status":"publish","type":"post","link":"https:\/\/adtechmanagement.com\/minnadepr-column\/2025\/06\/25\/what-is-customer\/","title":{"rendered":"\u9867\u5ba2\u3068\u306f\u4f55\u304b\uff1f\u57fa\u790e\u304b\u3089\u7406\u89e3\u3059\u308b\u9867\u5ba2\u306e\u610f\u5473\u3068\u91cd\u8981\u6027"},"content":{"rendered":"

\u9867\u5ba2\u3068\u306f\u30d3\u30b8\u30cd\u30b9\u306e\u4e2d\u5fc3\u3067\u3042\u308a\u3001\u3059\u3079\u3066\u306e\u4f01\u696d\u6d3b\u52d5\u306f\u9867\u5ba2\u3092\u6e80\u8db3\u3055\u305b\u308b\u305f\u3081\u306b\u884c\u308f\u308c\u307e\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u3001\u300c\u9867\u5ba2\u300d\u306e\u5b9a\u7fa9\u304b\u3089\u305d\u306e\u5f79\u5272\u3001\u7a2e\u985e\u3001\u3055\u3089\u306b\u9867\u5ba2\u7406\u89e3\u304c\u3082\u305f\u3089\u3059\u30d3\u30b8\u30cd\u30b9\u306e\u30e1\u30ea\u30c3\u30c8\u307e\u3067\u5e45\u5e83\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u9867\u5ba2\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3001\u95a2\u4fc2\u69cb\u7bc9\u3092\u6df1\u3081\u308b\u3053\u3068\u3067\u4f01\u696d\u306e\u6210\u9577\u306b\u3064\u306a\u3052\u307e\u3057\u3087\u3046\u3002<\/p>\n

1. \u9867\u5ba2\u3068\u306f\u4f55\u304b<\/h2>\n

1-1. \u9867\u5ba2\u306e\u57fa\u672c\u7684\u306a\u5b9a\u7fa9<\/h3>\n

\u9867\u5ba2\u3068\u306f\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3059\u308b\u4eba\u3084\u4f01\u696d\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002\u82f1\u8a9e\u3067\u306f\u300ccustomer\u300d\u3068\u547c\u3070\u308c\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u6700\u3082\u91cd\u8981\u306a\u5b58\u5728\u3067\u3059\u3002\u9867\u5ba2\u306f\u5e02\u5834\u306b\u304a\u3051\u308b\u9700\u8981\u306e\u6e90\u6cc9\u3067\u3042\u308a\u3001\u4f01\u696d\u306e\u58f2\u4e0a\u3084\u5229\u76ca\u306b\u76f4\u63a5\u5f71\u97ff\u3057\u307e\u3059\u3002 <\/p>\n

1-2. \u9867\u5ba2\u3068\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u9055\u3044<\/h3>\n

\u300c\u9867\u5ba2\u300d\u3068\u4f3c\u305f\u8a00\u8449\u306b\u300c\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u300d\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u4e00\u822c\u7684\u306b\u9867\u5ba2\u306f\u5546\u54c1\u306e\u8cfc\u5165\u8005\u3092\u6307\u3057\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306f\u9577\u671f\u7684\u306a\u53d6\u5f15\u95a2\u4fc2\u3084\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u306e\u5c02\u9580\u7684\u30b5\u30fc\u30d3\u30b9\u306e\u4f9d\u983c\u8005\u3092\u610f\u5473\u3057\u307e\u3059\u3002\u696d\u754c\u3084\u6587\u8108\u306b\u3088\u3063\u3066\u4f7f\u3044\u5206\u3051\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

2. \u9867\u5ba2\u306e\u7a2e\u985e\u3068\u7279\u5fb4<\/h2>\n

2-1. \u500b\u4eba\u9867\u5ba2\u3068\u6cd5\u4eba\u9867\u5ba2<\/h3>\n

\u9867\u5ba2\u306f\u5927\u304d\u304f\u300c\u500b\u4eba\u9867\u5ba2\u300d\u3068\u300c\u6cd5\u4eba\u9867\u5ba2\u300d\u306b\u5206\u3051\u3089\u308c\u307e\u3059\u3002\u500b\u4eba\u9867\u5ba2\u306f\u4e00\u822c\u6d88\u8cbb\u8005\u3067\u3042\u308a\u3001\u6cd5\u4eba\u9867\u5ba2\u306f\u4f01\u696d\u3084\u56e3\u4f53\u306a\u3069\u6cd5\u4eba\u683c\u3092\u6301\u3064\u9867\u5ba2\u3067\u3059\u3002\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u63d0\u4f9b\u65b9\u6cd5\u3084\u30cb\u30fc\u30ba\u3082\u7570\u306a\u308b\u305f\u3081\u3001\u6226\u7565\u3082\u5909\u308f\u3063\u3066\u304d\u307e\u3059\u3002 <\/p>\n

2-2. \u65b0\u898f\u9867\u5ba2\u3068\u65e2\u5b58\u9867\u5ba2<\/h3>\n

\u65b0\u898f\u9867\u5ba2\u306f\u521d\u3081\u3066\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3059\u308b\u9867\u5ba2\u3067\u3001\u65e2\u5b58\u9867\u5ba2\u306f\u904e\u53bb\u306b\u8cfc\u5165\u7d4c\u9a13\u304c\u3042\u308b\u9867\u5ba2\u3067\u3059\u3002\u65e2\u5b58\u9867\u5ba2\u306f\u30ea\u30d4\u30fc\u30c8\u7387\u304c\u9ad8\u304f\u3001\u4f01\u696d\u306e\u5b89\u5b9a\u53ce\u76ca\u306b\u8ca2\u732e\u3057\u307e\u3059\u3002\u4e21\u8005\u306b\u9069\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n

3. \u9867\u5ba2\u7406\u89e3\u306e\u91cd\u8981\u6027<\/h2>\n

3-1. \u9867\u5ba2\u30cb\u30fc\u30ba\u306e\u628a\u63e1<\/h3>\n

\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u308b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u3084\u8cfc\u8cb7\u5c65\u6b74\u306e\u5206\u6790\u306a\u3069\u304c\u52b9\u679c\u7684\u3067\u3059\u3002 <\/p>\n

3-2. \u9867\u5ba2\u4f53\u9a13\uff08CX\uff09\u306e\u5411\u4e0a<\/h3>\n

\u9867\u5ba2\u4f53\u9a13\u3068\u306f\u3001\u9867\u5ba2\u304c\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u63a5\u3059\u308b\u3059\u3079\u3066\u306e\u904e\u7a0b\u3067\u611f\u3058\u308b\u4f53\u9a13\u306e\u3053\u3068\u3067\u3059\u3002\u826f\u8cea\u306a\u9867\u5ba2\u4f53\u9a13\u306f\u30d6\u30e9\u30f3\u30c9\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u3001\u9577\u671f\u7684\u306a\u9867\u5ba2\u95a2\u4fc2\u306e\u69cb\u7bc9\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n

4. \u9867\u5ba2\u6e80\u8db3\u3068\u4f01\u696d\u6210\u9577\u306e\u95a2\u4fc2<\/h2>\n

4-1. \u9867\u5ba2\u6e80\u8db3\u5ea6\u304c\u4e0e\u3048\u308b\u5f71\u97ff<\/h3>\n

\u9867\u5ba2\u6e80\u8db3\u5ea6\u304c\u9ad8\u3044\u4f01\u696d\u306f\u30ea\u30d4\u30fc\u30c8\u7387\u304c\u4e0a\u304c\u308a\u3001\u53e3\u30b3\u30df\u3084\u7d39\u4ecb\u3082\u5897\u3048\u307e\u3059\u3002\u7d50\u679c\u3068\u3057\u3066\u58f2\u4e0a\u62e1\u5927\u3084\u5e02\u5834\u30b7\u30a7\u30a2\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002 <\/p>\n

4-2. \u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u69cb\u7bc9<\/h3>\n

\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u9ad8\u3044\u9867\u5ba2\u306f\u7af6\u5408\u4ed6\u793e\u306b\u6d41\u308c\u306b\u304f\u304f\u3001\u4fa1\u683c\u7af6\u4e89\u306b\u3082\u5f37\u3044\u3067\u3059\u3002\u4f01\u696d\u306f\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u5b9a\u671f\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3084\u30b5\u30fc\u30d3\u30b9\u6539\u5584\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n

5. \u9867\u5ba2\u7ba1\u7406\u306e\u57fa\u672c\u3068\u5b9f\u8df5<\/h2>\n

5-1. CRM\uff08\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff09\u3068\u306f<\/h3>\n

CRM\u306fCustomer Relationship Management\u306e\u7565\u3067\u3001\u9867\u5ba2\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3057\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u6700\u9069\u5316\u3059\u308b\u4ed5\u7d44\u307f\u3067\u3059\u3002\u9867\u5ba2\u306e\u8cfc\u8cb7\u5c65\u6b74\u3084\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74\u306a\u3069\u3092\u6d3b\u7528\u3057\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30b5\u30dd\u30fc\u30c8\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002 <\/p>\n

5-2. \u30c7\u30fc\u30bf\u6d3b\u7528\u306b\u3088\u308b\u9867\u5ba2\u5206\u6790<\/h3>\n

\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3084AI\u6280\u8853\u306e\u6d3b\u7528\u306b\u3088\u308a\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u50be\u5411\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u5206\u6790\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5408\u3063\u305f\u63d0\u6848\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u304c\u9032\u3093\u3067\u3044\u307e\u3059\u3002<\/p>\n

6. \u9867\u5ba2\u5bfe\u5fdc\u3067\u6c17\u3092\u3064\u3051\u308b\u30dd\u30a4\u30f3\u30c8<\/h2>\n

6-1. \u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u8cea<\/h3>\n

\u9867\u5ba2\u5bfe\u5fdc\u306b\u304a\u3044\u3066\u306f\u3001\u8fc5\u901f\u304b\u3064\u4e01\u5be7\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u91cd\u8981\u3067\u3059\u3002\u9867\u5ba2\u306e\u58f0\u306b\u8033\u3092\u50be\u3051\u3001\u8aa0\u5b9f\u306a\u5bfe\u5fdc\u3092\u5fc3\u304c\u3051\u308b\u3053\u3068\u3067\u4fe1\u983c\u95a2\u4fc2\u304c\u6df1\u307e\u308a\u307e\u3059\u3002 <\/p>\n

6-2. \u30af\u30ec\u30fc\u30e0\u5bfe\u5fdc\u306e\u91cd\u8981\u6027<\/h3>\n

\u30af\u30ec\u30fc\u30e0\u306f\u9867\u5ba2\u306e\u4e0d\u6e80\u306e\u8868\u308c\u3067\u3059\u304c\u3001\u9069\u5207\u306b\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u3067\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u56de\u5fa9\u3084\u4f01\u696d\u30a4\u30e1\u30fc\u30b8\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u554f\u984c\u89e3\u6c7a\u306e\u8fc5\u901f\u3055\u3068\u4e01\u5be7\u3055\u304c\u9375\u3067\u3059\u3002<\/p>\n

7. \u307e\u3068\u3081<\/h2>\n

\u9867\u5ba2\u3068\u306f\u3001\u4f01\u696d\u6d3b\u52d5\u306e\u6838\u3068\u306a\u308b\u5b58\u5728\u3067\u3059\u3002\u9867\u5ba2\u306e\u5b9a\u7fa9\u3084\u7a2e\u985e\u3092\u7406\u89e3\u3057\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u30d3\u30b8\u30cd\u30b9\u6210\u529f\u306e\u7b2c\u4e00\u6b69\u3067\u3059\u3002\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u3084\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306e\u69cb\u7bc9\u306f\u3001\u5b89\u5b9a\u7684\u306a\u6210\u9577\u3068\u7af6\u4e89\u529b\u5f37\u5316\u306b\u6b20\u304b\u305b\u307e\u305b\u3093\u3002CRM\u3084\u30c7\u30fc\u30bf\u5206\u6790\u306e\u6d3b\u7528\u3092\u901a\u3058\u3066\u3001\u9867\u5ba2\u3068\u306e\u826f\u597d\u306a\u95a2\u4fc2\u3092\u7bc9\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u9867\u5ba2\u3068\u306f\u30d3\u30b8\u30cd\u30b9\u306e\u4e2d\u5fc3\u3067\u3042\u308a\u3001\u3059\u3079\u3066\u306e\u4f01\u696d\u6d3b\u52d5\u306f\u9867\u5ba2\u3092\u6e80\u8db3\u3055\u305b\u308b\u305f\u3081\u306b\u884c\u308f\u308c\u307e\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u3001\u300c\u9867\u5ba2\u300d\u306e\u5b9a\u7fa9\u304b\u3089\u305d\u306e\u5f79\u5272\u3001\u7a2e\u985e\u3001\u3055\u3089\u306b\u9867\u5ba2\u7406\u89e3\u304c\u3082\u305f\u3089\u3059\u30d3\u30b8\u30cd\u30b9\u306e\u30e1\u30ea\u30c3\u30c8\u307e\u3067\u5e45\u5e83\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u9867\u5ba2\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3001\u95a2\u4fc2\u69cb\u7bc9\u3092\u6df1\u3081\u308b\u3053\u3068\u3067\u4f01\u696d\u306e\u2026<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"spay_email":"","footnotes":""},"categories":[33],"tags":[],"class_list":["post-69126","post","type-post","status-publish","format-standard","hentry","category-business"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/posts\/69126","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/comments?post=69126"}],"version-history":[{"count":1,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/posts\/69126\/revisions"}],"predecessor-version":[{"id":69127,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/posts\/69126\/revisions\/69127"}],"wp:attachment":[{"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/media?parent=69126"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/categories?post=69126"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/tags?post=69126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}