{"id":130307,"date":"2025-11-12T19:02:46","date_gmt":"2025-11-12T10:02:46","guid":{"rendered":"https:\/\/adtechmanagement.com\/minnadepr-column\/?p=130307"},"modified":"2025-11-12T19:03:00","modified_gmt":"2025-11-12T10:03:00","slug":"what-is-shigi","status":"publish","type":"post","link":"https:\/\/adtechmanagement.com\/minnadepr-column\/2025\/11\/12\/what-is-shigi\/","title":{"rendered":"\u79c1\u5100\u3068\u306f\uff1f\u610f\u5473\u3084\u4f7f\u3044\u65b9\u3001\u6ce8\u610f\u70b9\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac"},"content":{"rendered":"

\u300c\u79c1\u5100\u300d\u3068\u306f\u3001\u6b63\u5f0f\u306a\u6587\u7ae0\u3084\u6587\u8108\u306b\u304a\u3044\u3066\u4f7f\u308f\u308c\u308b\u65e5\u672c\u8a9e\u306e\u4e00\u3064\u3067\u3001\u7279\u306b\u8b19\u8b72\u8a9e\u3068\u3057\u3066\u4f7f\u308f\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u8868\u73fe\u3067\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u300c\u79c1\u5100\u300d\u306e\u610f\u5473\u3084\u4f7f\u3044\u65b9\u3001\u6ce8\u610f\u70b9\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3001\u65e5\u5e38\u7684\u306b\u4f7f\u3048\u308b\u77e5\u8b58\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n

1. \u79c1\u5100\u306e\u610f\u5473\u3068\u306f\uff1f<\/h2>\n

1.1 \u79c1\u5100\u306e\u57fa\u672c\u7684\u306a\u5b9a\u7fa9<\/h3>\n

\u300c\u79c1\u5100\uff08\u3057\u304e\uff09\u300d\u306f\u3001\u4e3b\u306b\u65e5\u672c\u8a9e\u306e\u656c\u8a9e\u306e\u4e00\u7a2e\u3067\u3001\u81ea\u5df1\u3092\u8b19\u905c\u3057\u3066\u8868\u73fe\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3055\u308c\u308b\u8a00\u8449\u3067\u3059\u3002\u3053\u306e\u8a00\u8449\u306f\u3001\u76f8\u624b\u306b\u5bfe\u3057\u3066\u81ea\u5206\u306e\u884c\u52d5\u3084\u610f\u898b\u3092\u63a7\u3048\u3081\u306b\u4f1d\u3048\u308b\u76ee\u7684\u3067\u4f7f\u308f\u308c\u307e\u3059\u3002\u7279\u306b\u3001\u76ee\u4e0a\u306e\u4eba\u306b\u5bfe\u3057\u3066\u4f7f\u3046\u5834\u5408\u3001\u76f8\u624b\u3092\u656c\u3046\u6c17\u6301\u3061\u3092\u8868\u73fe\u3059\u308b\u305f\u3081\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n

1.2 \u300c\u79c1\u5100\u300d\u306e\u5177\u4f53\u7684\u306a\u4f7f\u3044\u65b9<\/h3>\n

\u300c\u79c1\u5100\u300d\u306f\u3001\u6587\u7ae0\u3084\u4f1a\u8a71\u306e\u4e2d\u3067\u3001\u81ea\u5df1\u3092\u63a7\u3048\u3081\u306b\u8868\u73fe\u3059\u308b\u969b\u306b\u4f7f\u308f\u308c\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u300c\u79c1\u5100\u3001\u5931\u793c\u3044\u305f\u3057\u307e\u3059\u300d\u3084\u300c\u79c1\u5100\u3001\u3053\u3046\u3057\u305f\u8003\u3048\u3067\u3054\u3056\u3044\u307e\u3059\u300d\u3068\u3044\u3063\u305f\u5f62\u3067\u4f7f\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u81ea\u5df1\u306e\u610f\u898b\u3084\u884c\u52d5\u306b\u5bfe\u3057\u3066\u8b19\u905c\u306e\u6c17\u6301\u3061\u3092\u8868\u73fe\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n

2. \u79c1\u5100\u3092\u4f7f\u3046\u5834\u9762\u3068\u306f\uff1f<\/h2>\n

2.1 \u30d3\u30b8\u30cd\u30b9\u30b7\u30fc\u30f3\u3067\u306e\u4f7f\u7528<\/h3>\n

\u30d3\u30b8\u30cd\u30b9\u30b7\u30fc\u30f3\u306b\u304a\u3044\u3066\u300c\u79c1\u5100\u300d\u3092\u4f7f\u3046\u3053\u3068\u306f\u3001\u76f8\u624b\u306b\u5bfe\u3057\u3066\u656c\u610f\u3092\u793a\u3059\u4e00\u3064\u306e\u65b9\u6cd5\u3067\u3059\u3002\u7279\u306b\u76ee\u4e0a\u306e\u4e0a\u53f8\u3084\u53d6\u5f15\u5148\u306b\u5bfe\u3057\u3066\u4f7f\u3046\u5834\u5408\u3001\u76f8\u624b\u306b\u5bfe\u3057\u3066\u975e\u5e38\u306b\u4e01\u5be7\u306a\u5370\u8c61\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u53d6\u5f15\u5148\u306b\u5bfe\u3057\u3066\u4f55\u304b\u3092\u63d0\u6848\u3059\u308b\u969b\u3001\u300c\u79c1\u5100\u3001\u3053\u3061\u3089\u306e\u63d0\u6848\u3092\u3055\u305b\u3066\u3044\u305f\u3060\u304d\u307e\u3059\u300d\u3068\u8a00\u3046\u3053\u3068\u3067\u3001\u63a7\u3048\u3081\u306b\u81ea\u5206\u306e\u610f\u898b\u3092\u8868\u73fe\u3067\u304d\u307e\u3059\u3002<\/p>\n

2.2 \u516c\u5f0f\u306a\u6587\u66f8\u3067\u306e\u4f7f\u7528<\/h3>\n

\u516c\u5f0f\u306a\u6587\u66f8\u306b\u304a\u3044\u3066\u3082\u300c\u79c1\u5100\u300d\u306f\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u624b\u7d19\u3084\u5831\u544a\u66f8\u306e\u5192\u982d\u3067\u300c\u79c1\u5100\u3001\u25cb\u25cb\u306b\u3064\u3044\u3066\u304a\u77e5\u3089\u305b\u7533\u3057\u4e0a\u3052\u307e\u3059\u300d\u3068\u8a18\u8f09\u3059\u308b\u3053\u3068\u3067\u3001\u6587\u66f8\u304c\u5f62\u5f0f\u7684\u3067\u3042\u308b\u3068\u540c\u6642\u306b\u3001\u76f8\u624b\u306b\u5bfe\u3057\u3066\u793c\u5100\u6b63\u3057\u3044\u5370\u8c61\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n

3. \u79c1\u5100\u306e\u4f7f\u3044\u65b9\u306e\u6ce8\u610f\u70b9<\/h2>\n

3.1 \u3042\u307e\u308a\u983b\u7e41\u306b\u4f7f\u3044\u3059\u304e\u306a\u3044<\/h3>\n

\u300c\u79c1\u5100\u300d\u306f\u3042\u304f\u307e\u3067\u8b19\u905c\u3092\u8868\u3059\u8a00\u8449\u3067\u3042\u308b\u305f\u3081\u3001\u4f7f\u3044\u3059\u304e\u308b\u3068\u9006\u306b\u4e0d\u81ea\u7136\u306b\u611f\u3058\u3089\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u4f1a\u8a71\u306e\u4e2d\u3067\u983b\u7e41\u306b\u300c\u79c1\u5100\u3001\u79c1\u5100\u300d\u3068\u7e70\u308a\u8fd4\u3059\u3068\u3001\u904e\u5270\u306b\u8b19\u905c\u3057\u3066\u3044\u308b\u5370\u8c61\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u3042\u308b\u305f\u3081\u3001\u9069\u5207\u306a\u5834\u9762\u3067\u4f7f\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n

3.2 \u76ee\u4e0a\u306e\u4eba\u306b\u5bfe\u3057\u3066\u4f7f\u3046\u5834\u5408\u306e\u30d0\u30e9\u30f3\u30b9<\/h3>\n

\u76ee\u4e0a\u306e\u4eba\u306b\u5bfe\u3057\u3066\u4f7f\u3046\u5834\u5408\u3001\u300c\u79c1\u5100\u300d\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u8b19\u905c\u306e\u6c17\u6301\u3061\u3092\u4f1d\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u304c\u3001\u3042\u307e\u308a\u306b\u904e\u5ea6\u306a\u8b19\u905c\u3092\u884c\u3046\u3068\u3001\u9006\u306b\u76f8\u624b\u306b\u4e0d\u5b89\u3092\u611f\u3058\u3055\u305b\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u9069\u5207\u306a\u8ddd\u96e2\u611f\u3092\u4fdd\u3061\u306a\u304c\u3089\u4f7f\u3046\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n

4. \u79c1\u5100\u3068\u985e\u4f3c\u306e\u656c\u8a9e\u8868\u73fe<\/h2>\n

4.1 \u300c\u62d9\u8005\u300d\u3068\u306e\u9055\u3044<\/h3>\n

\u300c\u79c1\u5100\u300d\u3068\u4f3c\u305f\u3088\u3046\u306a\u8a00\u8449\u306b\u300c\u62d9\u8005\uff08\u305b\u3063\u3057\u3083\uff09\u300d\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u3053\u306e\u4e8c\u3064\u306e\u8a00\u8449\u306f\u4f7f\u3044\u65b9\u306b\u5c11\u3057\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002\u300c\u62d9\u8005\u300d\u306f\u3001\u6b66\u58eb\u3084\u53e4\u98a8\u306a\u8a00\u3044\u56de\u3057\u3067\u4f7f\u308f\u308c\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u81ea\u5df1\u3092\u8b19\u905c\u3057\u3066\u8868\u73fe\u3059\u308b\u4e00\u65b9\u3001\u65e5\u5e38\u7684\u306a\u30d3\u30b8\u30cd\u30b9\u30b7\u30fc\u30f3\u3067\u306f\u3042\u307e\u308a\u4f7f\u308f\u308c\u307e\u305b\u3093\u3002\u300c\u79c1\u5100\u300d\u306f\u3001\u73fe\u4ee3\u306e\u30d3\u30b8\u30cd\u30b9\u30b7\u30fc\u30f3\u3084\u6b63\u5f0f\u306a\u6587\u66f8\u3067\u4f7f\u308f\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n

4.2 \u300c\u6211\uff08\u308f\u308c\uff09\u300d\u3068\u306e\u9055\u3044<\/h3>\n

\u307e\u305f\u3001\u81ea\u5df1\u3092\u8868\u73fe\u3059\u308b\u8a00\u8449\u306b\u306f\u300c\u6211\uff08\u308f\u308c\uff09\u300d\u3082\u3042\u308a\u307e\u3059\u304c\u3001\u300c\u6211\u300d\u306f\u300c\u79c1\u300d\u3088\u308a\u3082\u3084\u3084\u5f37\u3044\u81ea\u5df1\u4e3b\u5f35\u306e\u610f\u5473\u3092\u6301\u3061\u307e\u3059\u3002\u4e00\u65b9\u3001\u300c\u79c1\u5100\u300d\u306f\u81ea\u5df1\u306e\u884c\u52d5\u3084\u610f\u898b\u3092\u4f4e\u304f\u898b\u7a4d\u3082\u308a\u3001\u63a7\u3048\u3081\u306b\u4f1d\u3048\u308b\u610f\u5473\u5408\u3044\u304c\u5f37\u3044\u305f\u3081\u3001\u6587\u8108\u306b\u3088\u3063\u3066\u4f7f\u3044\u5206\u3051\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n

5. \u307e\u3068\u3081<\/h2>\n

\u300c\u79c1\u5100\u300d\u3068\u3044\u3046\u8a00\u8449\u306f\u3001\u8b19\u905c\u3092\u8868\u3059\u65e5\u672c\u8a9e\u306e\u656c\u8a9e\u8868\u73fe\u306e\u4e00\u3064\u3067\u3042\u308a\u3001\u30d3\u30b8\u30cd\u30b9\u30b7\u30fc\u30f3\u3084\u516c\u5f0f\u306a\u5834\u9762\u3067\u7279\u306b\u4f7f\u308f\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u305d\u306e\u4f7f\u3044\u65b9\u306b\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3042\u308a\u3001\u904e\u5270\u306b\u4f7f\u7528\u3059\u308b\u3053\u3068\u306a\u304f\u3001\u9069\u5207\u306a\u30d0\u30e9\u30f3\u30b9\u3092\u4fdd\u3063\u3066\u4f7f\u3046\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002\u3055\u3089\u306b\u3001\u300c\u79c1\u5100\u300d\u3068\u4f3c\u305f\u8868\u73fe\u3068\u306e\u9055\u3044\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u6df1\u3044\u656c\u8a9e\u8868\u73fe\u3092\u8eab\u306b\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

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