{"id":124919,"date":"2025-11-02T05:20:10","date_gmt":"2025-11-01T20:20:10","guid":{"rendered":"https:\/\/adtechmanagement.com\/minnadepr-column\/?p=124919"},"modified":"2025-11-02T05:20:10","modified_gmt":"2025-11-01T20:20:10","slug":"performance-toha","status":"publish","type":"post","link":"https:\/\/adtechmanagement.com\/minnadepr-column\/2025\/11\/02\/performance-toha\/","title":{"rendered":"\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3068\u306f\uff5c\u610f\u5473\u30fb\u7a2e\u985e\u30fb\u5411\u4e0a\u65b9\u6cd5\u3068\u65e5\u5e38\u30fb\u30d3\u30b8\u30cd\u30b9\u3067\u306e\u6d3b\u7528"},"content":{"rendered":"

\u300c\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u300d\u3068\u3044\u3046\u8a00\u8449\u306f\u3001\u4ed5\u4e8b\u3084\u30b9\u30dd\u30fc\u30c4\u3001\u82b8\u8853\u306a\u3069\u69d8\u3005\u306a\u5206\u91ce\u3067\u4f7f\u308f\u308c\u307e\u3059\u3002\u5358\u306a\u308b\u6210\u679c\u3060\u3051\u3067\u306a\u304f\u3001\u80fd\u529b\u306e\u767a\u63ee\u3084\u52b9\u7387\u6027\u3092\u542b\u3080\u6982\u5ff5\u3067\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u610f\u5473\u3001\u7a2e\u985e\u3001\u5411\u4e0a\u65b9\u6cd5\u3001\u65e5\u5e38\u751f\u6d3b\u3084\u30d3\u30b8\u30cd\u30b9\u3067\u306e\u6d3b\u7528\u4f8b\u307e\u3067\u5e45\u5e83\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n

1. \u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u57fa\u672c\u7684\u306a\u610f\u5473<\/h2>\n

\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3068\u306f\u3001\u80fd\u529b\u3084\u30b9\u30ad\u30eb\u3092\u6d3b\u304b\u3057\u3066\u76ee\u6a19\u3084\u6210\u679c\u3092\u5b9f\u73fe\u3059\u308b\u884c\u70ba\u3084\u72b6\u614b\u3092\u6307\u3057\u307e\u3059\u3002\u5358\u306b\u7d50\u679c\u3092\u8a55\u4fa1\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u305d\u306e\u904e\u7a0b\u3084\u52b9\u7387\u6027\u3082\u542b\u3081\u3066\u8a55\u4fa1\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002 <\/p>\n

1-1. \u8a00\u8449\u306e\u6210\u308a\u7acb\u3061<\/h3>\n

\u300c\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\uff08performance\uff09\u300d\u306f\u82f1\u8a9e\u3067\u300c\u9042\u884c\u300d\u300c\u5b9f\u884c\u300d\u300c\u6f14\u6280\u300d\u3092\u610f\u5473\u3057\u307e\u3059\u3002\u65e5\u672c\u8a9e\u3067\u306f\u4e3b\u306b\u6210\u679c\u3084\u80fd\u529b\u767a\u63ee\u3001\u4ed5\u4e8b\u306e\u52b9\u7387\u3001\u6f14\u6280\u529b\u306a\u3069\u5e45\u5e83\u304f\u4f7f\u308f\u308c\u307e\u3059\u3002 <\/p>\n

1-2. \u65e5\u5e38\u3067\u306e\u4f7f\u308f\u308c\u65b9<\/h3>\n

\u65e5\u5e38\u751f\u6d3b\u3067\u306f\u3001\u904b\u52d5\u80fd\u529b\u3084\u4f5c\u696d\u52b9\u7387\u306e\u9ad8\u3055\u3092\u6307\u3057\u3066\u300c\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9ad8\u3044\u300d\u3068\u8868\u73fe\u3055\u308c\u307e\u3059\u3002\u30b9\u30dd\u30fc\u30c4\u306e\u8a66\u5408\u3084\u52c9\u5f37\u3001\u4ed5\u4e8b\u306e\u52b9\u7387\u306b\u95a2\u3057\u3066\u4f7f\u308f\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002 <\/p>\n

1-3. \u30d3\u30b8\u30cd\u30b9\u3084\u5c02\u9580\u5206\u91ce\u3067\u306e\u610f\u5473<\/h3>\n

\u30d3\u30b8\u30cd\u30b9\u3067\u306f\u3001\u696d\u52d9\u9042\u884c\u80fd\u529b\u3084\u6210\u679c\u306e\u51fa\u3057\u65b9\u3001\u7d44\u7e54\u3084\u30b7\u30b9\u30c6\u30e0\u306e\u52b9\u7387\u6027\u3092\u8a55\u4fa1\u3059\u308b\u969b\u306b\u4f7f\u308f\u308c\u307e\u3059\u3002\u307e\u305f\u3001IT\u5206\u91ce\u3067\u306f\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3084\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\u306e\u51e6\u7406\u80fd\u529b\u3092\u793a\u3059\u6307\u6a19\u3068\u3057\u3066\u3082\u7528\u3044\u3089\u308c\u307e\u3059\u3002<\/p>\n

2. \u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u7a2e\u985e<\/h2>\n

\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306f\u6d3b\u7528\u3055\u308c\u308b\u5834\u9762\u306b\u3088\u3063\u3066\u7a2e\u985e\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u4ee3\u8868\u7684\u306a\u3082\u306e\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002 <\/p>\n

2-1. \u500b\u4eba\u306e\u80fd\u529b\u30fb\u4ed5\u4e8b\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9<\/h3>\n

\u500b\u4eba\u306e\u4ed5\u4e8b\u3084\u5b66\u7fd2\u3001\u30b9\u30dd\u30fc\u30c4\u3067\u306e\u6210\u679c\u3084\u80fd\u529b\u767a\u63ee\u3092\u6307\u3057\u307e\u3059\u3002\u4f8b\u3068\u3057\u3066\u3001\u55b6\u696d\u6210\u7e3e\u3084\u5b66\u7fd2\u6210\u679c\u3001\u30b9\u30dd\u30fc\u30c4\u3067\u306e\u8a66\u5408\u6210\u7e3e\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002 <\/p>\n

2-2. \u7d44\u7e54\u30fb\u30c1\u30fc\u30e0\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9<\/h3>\n

\u4f01\u696d\u3084\u30c1\u30fc\u30e0\u306e\u76ee\u6a19\u9054\u6210\u5ea6\u3084\u52b9\u7387\u6027\u3092\u6307\u3057\u307e\u3059\u3002\u500b\u4eba\u306e\u80fd\u529b\u304c\u30c1\u30fc\u30e0\u3068\u3057\u3066\u7d50\u96c6\u3055\u308c\u3001\u6210\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u30d7\u30ed\u30bb\u30b9\u3082\u542b\u307e\u308c\u307e\u3059\u3002 <\/p>\n

2-3. \u82b8\u8853\u30fb\u6587\u5316\u306b\u304a\u3051\u308b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9<\/h3>\n

\u821e\u53f0\u3084\u97f3\u697d\u3001\u6f14\u5287\u306a\u3069\u3067\u306e\u8868\u73fe\u529b\u3084\u5b9f\u6f14\u306e\u8cea\u3092\u793a\u3057\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u6210\u679c\u3060\u3051\u3067\u306a\u304f\u3001\u89b3\u5ba2\u306b\u4e0e\u3048\u308b\u5370\u8c61\u3084\u8868\u73fe\u306e\u5b8c\u6210\u5ea6\u304c\u91cd\u8996\u3055\u308c\u307e\u3059\u3002 <\/p>\n

2-4. IT\u30fb\u6a5f\u68b0\u306b\u304a\u3051\u308b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9<\/h3>\n

\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3084\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\u306e\u51e6\u7406\u901f\u5ea6\u3084\u52b9\u7387\u3092\u8868\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u30d1\u30bd\u30b3\u30f3\u3084\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306e\u52d5\u4f5c\u901f\u5ea6\u3001\u30a2\u30d7\u30ea\u306e\u51e6\u7406\u80fd\u529b\u306a\u3069\u304c\u542b\u307e\u308c\u307e\u3059\u3002<\/p>\n

3. \u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5411\u4e0a\u306e\u65b9\u6cd5<\/h2>\n

\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u8a08\u753b\u7684\u306a\u6539\u5584\u3068\u74b0\u5883\u8abf\u6574\u304c\u91cd\u8981\u3067\u3059\u3002 <\/p>\n

3-1. \u76ee\u6a19\u8a2d\u5b9a\u3068\u8a08\u753b<\/h3>\n

\u660e\u78ba\u306a\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u7387\u7684\u306b\u80fd\u529b\u3092\u767a\u63ee\u3067\u304d\u307e\u3059\u3002SMART\uff08\u5177\u4f53\u7684\u30fb\u6e2c\u5b9a\u53ef\u80fd\u30fb\u9054\u6210\u53ef\u80fd\u30fb\u95a2\u9023\u6027\u30fb\u671f\u9650\uff09\u306e\u539f\u5247\u3092\u6d3b\u7528\u3059\u308b\u3068\u52b9\u679c\u7684\u3067\u3059\u3002 <\/p>\n

3-2. \u30b9\u30ad\u30eb\u30a2\u30c3\u30d7\u3068\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0<\/h3>\n

\u5fc5\u8981\u306a\u30b9\u30ad\u30eb\u3084\u77e5\u8b58\u3092\u7fd2\u5f97\u3059\u308b\u3053\u3068\u3067\u3001\u500b\u4eba\u3084\u30c1\u30fc\u30e0\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002\u7d99\u7d9a\u7684\u306a\u5b66\u7fd2\u3084\u7df4\u7fd2\u304c\u91cd\u8981\u3067\u3059\u3002 <\/p>\n

3-3. \u74b0\u5883\u3068\u9053\u5177\u306e\u6574\u5099<\/h3>\n

\u4f5c\u696d\u74b0\u5883\u3084\u4f7f\u7528\u3059\u308b\u30c4\u30fc\u30eb\u3092\u6574\u3048\u308b\u3053\u3068\u3082\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5411\u4e0a\u306b\u306f\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u52b9\u7387\u7684\u306a\u4f5c\u696d\u74b0\u5883\u306f\u6210\u679c\u3092\u76f4\u63a5\u5de6\u53f3\u3057\u307e\u3059\u3002 <\/p>\n

3-4. \u5065\u5eb7\u7ba1\u7406\u3068\u30e1\u30f3\u30bf\u30eb\u30b1\u30a2<\/h3>\n

\u4f53\u529b\u3084\u96c6\u4e2d\u529b\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u3082\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u5411\u4e0a\u306b\u306f\u91cd\u8981\u3067\u3059\u3002\u5341\u5206\u306a\u7761\u7720\u3084\u6804\u990a\u3001\u30b9\u30c8\u30ec\u30b9\u7ba1\u7406\u304c\u6210\u679c\u306b\u76f4\u7d50\u3057\u307e\u3059\u3002<\/p>\n

4. \u65e5\u5e38\u751f\u6d3b\u3067\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u6d3b\u7528<\/h2>\n

\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u6982\u5ff5\u306f\u3001\u65e5\u5e38\u751f\u6d3b\u306e\u52b9\u7387\u5316\u3084\u81ea\u5df1\u6539\u5584\u306b\u3082\u5fdc\u7528\u3067\u304d\u307e\u3059\u3002 <\/p>\n

4-1. \u6642\u9593\u7ba1\u7406\u306e\u52b9\u7387\u5316<\/h3>\n

\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u7ba1\u7406\u3084\u30bf\u30b9\u30af\u306e\u512a\u5148\u9806\u4f4d\u4ed8\u3051\u306b\u3088\u308a\u3001\u65e5\u3005\u306e\u884c\u52d5\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002 <\/p>\n

4-2. \u5b66\u7fd2\u3084\u8da3\u5473\u3067\u306e\u5fdc\u7528<\/h3>\n

\u5b66\u7fd2\u3084\u8da3\u5473\u306e\u4e0a\u9054\u306b\u306f\u3001\u52b9\u7387\u7684\u306a\u7df4\u7fd2\u3084\u5fa9\u7fd2\u306e\u8a08\u753b\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u3053\u308c\u306b\u3088\u308a\u6210\u9577\u901f\u5ea6\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002 <\/p>\n

4-3. \u5065\u5eb7\u7dad\u6301\u3068\u4f53\u529b\u7ba1\u7406<\/h3>\n

\u904b\u52d5\u3084\u98df\u4e8b\u3001\u7761\u7720\u306a\u3069\u751f\u6d3b\u7fd2\u6163\u3092\u6574\u3048\u308b\u3053\u3068\u306f\u3001\u8eab\u4f53\u80fd\u529b\u3084\u96c6\u4e2d\u529b\u3092\u9ad8\u3081\u3001\u65e5\u5e38\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u652f\u3048\u307e\u3059\u3002<\/p>\n

5. \u30d3\u30b8\u30cd\u30b9\u30b7\u30fc\u30f3\u3067\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u8a55\u4fa1<\/h2>\n

\u4f01\u696d\u3084\u30c1\u30fc\u30e0\u3067\u306f\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u8a55\u4fa1\u3059\u308b\u3053\u3068\u304c\u6210\u679c\u5411\u4e0a\u306e\u7b2c\u4e00\u6b69\u3067\u3059\u3002 <\/p>\n

5-1. KPI\u306b\u3088\u308b\u5b9a\u91cf\u8a55\u4fa1<\/h3>\n

\u58f2\u4e0a\u3084\u696d\u52d9\u5b8c\u4e86\u7387\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306a\u3069\u306e\u6307\u6a19\u3092\u7528\u3044\u3066\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6570\u5024\u5316\u3057\u307e\u3059\u3002 <\/p>\n

5-2. \u5b9a\u6027\u7684\u8a55\u4fa1\u306e\u91cd\u8981\u6027<\/h3>\n

\u5358\u306a\u308b\u6570\u5b57\u3060\u3051\u3067\u306a\u304f\u3001\u30d7\u30ed\u30bb\u30b9\u306e\u52b9\u7387\u6027\u3084\u30c1\u30fc\u30e0\u30ef\u30fc\u30af\u3001\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u80fd\u529b\u306a\u3069\u3082\u8a55\u4fa1\u5bfe\u8c61\u3068\u306a\u308a\u307e\u3059\u3002 <\/p>\n

5-3. \u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u6539\u5584\u306e\u30b5\u30a4\u30af\u30eb<\/h3>\n

PDCA\uff08\u8a08\u753b\u30fb\u5b9f\u884c\u30fb\u8a55\u4fa1\u30fb\u6539\u5584\uff09\u306e\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3059\u3053\u3068\u3067\u3001\u7d99\u7d9a\u7684\u306b\u500b\u4eba\u3084\u7d44\u7e54\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n

6. \u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u9ad8\u3081\u308b\u5fc3\u69cb\u3048<\/h2>\n

\u7d50\u679c\u3060\u3051\u306b\u3053\u3060\u308f\u3089\u305a\u3001\u904e\u7a0b\u3084\u6539\u5584\u610f\u8b58\u3092\u6301\u3064\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 <\/p>\n

6-1. \u7d99\u7d9a\u7684\u6539\u5584\u306e\u610f\u8b58<\/h3>\n

\u5c0f\u3055\u306a\u6539\u5584\u3092\u7a4d\u307f\u91cd\u306d\u308b\u3053\u3068\u3067\u3001\u9577\u671f\u7684\u306b\u9ad8\u3044\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u7dad\u6301\u3067\u304d\u307e\u3059\u3002 <\/p>\n

6-2. \u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306e\u6d3b\u7528<\/h3>\n

\u4ed6\u8005\u304b\u3089\u306e\u610f\u898b\u3084\u8a55\u4fa1\u3092\u53d7\u3051\u5165\u308c\u3001\u6539\u5584\u306b\u6d3b\u304b\u3059\u3053\u3068\u3067\u80fd\u529b\u3084\u6210\u679c\u3092\u9ad8\u3081\u3089\u308c\u307e\u3059\u3002 <\/p>\n

6-3. \u6210\u529f\u4f53\u9a13\u3068\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u7ba1\u7406<\/h3>\n

\u9054\u6210\u4f53\u9a13\u3092\u632f\u308a\u8fd4\u308b\u3053\u3068\u3067\u3001\u81ea\u4fe1\u3068\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u304c\u5411\u4e0a\u3057\u3001\u6b21\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n

7. \u307e\u3068\u3081<\/h2>\n

\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3068\u306f\u5358\u306a\u308b\u6210\u679c\u3060\u3051\u3067\u306a\u304f\u3001\u80fd\u529b\u306e\u767a\u63ee\u3084\u52b9\u7387\u6027\u3092\u542b\u3080\u5e83\u3044\u6982\u5ff5\u3067\u3059\u3002\u500b\u4eba\u3001\u30c1\u30fc\u30e0\u3001\u30d3\u30b8\u30cd\u30b9\u3001\u65e5\u5e38\u751f\u6d3b\u306b\u304a\u3044\u3066\u3082\u6d3b\u7528\u3067\u304d\u3001\u8a08\u753b\u3001\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3001\u74b0\u5883\u6574\u5099\u3001\u5065\u5eb7\u7ba1\u7406\u3001\u8a55\u4fa1\u3068\u6539\u5584\u306e\u610f\u8b58\u304c\u5411\u4e0a\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002\u6210\u679c\u3068\u904e\u7a0b\u306e\u4e21\u65b9\u3092\u610f\u8b58\u3059\u308b\u3053\u3068\u3067\u3001\u6301\u7d9a\u7684\u306b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u300c\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u300d\u3068\u3044\u3046\u8a00\u8449\u306f\u3001\u4ed5\u4e8b\u3084\u30b9\u30dd\u30fc\u30c4\u3001\u82b8\u8853\u306a\u3069\u69d8\u3005\u306a\u5206\u91ce\u3067\u4f7f\u308f\u308c\u307e\u3059\u3002\u5358\u306a\u308b\u6210\u679c\u3060\u3051\u3067\u306a\u304f\u3001\u80fd\u529b\u306e\u767a\u63ee\u3084\u52b9\u7387\u6027\u3092\u542b\u3080\u6982\u5ff5\u3067\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u610f\u5473\u3001\u7a2e\u985e\u3001\u5411\u4e0a\u65b9\u6cd5\u3001\u65e5\u5e38\u751f\u6d3b\u3084\u30d3\u30b8\u30cd\u30b9\u3067\u306e\u6d3b\u7528\u4f8b\u307e\u3067\u5e45\u5e83\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002 1. \u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u2026<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"spay_email":"","footnotes":""},"categories":[33],"tags":[],"class_list":["post-124919","post","type-post","status-publish","format-standard","hentry","category-business"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/posts\/124919","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/comments?post=124919"}],"version-history":[{"count":1,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/posts\/124919\/revisions"}],"predecessor-version":[{"id":124920,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/posts\/124919\/revisions\/124920"}],"wp:attachment":[{"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/media?parent=124919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/categories?post=124919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adtechmanagement.com\/minnadepr-column\/wp-json\/wp\/v2\/tags?post=124919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}