{"id":118794,"date":"2025-10-08T07:15:26","date_gmt":"2025-10-07T22:15:26","guid":{"rendered":"https:\/\/adtechmanagement.com\/minnadepr-column\/?p=118794"},"modified":"2025-10-08T07:15:26","modified_gmt":"2025-10-07T22:15:26","slug":"meaning-of-tabesashi","status":"publish","type":"post","link":"https:\/\/adtechmanagement.com\/minnadepr-column\/2025\/10\/08\/meaning-of-tabesashi\/","title":{"rendered":"\u98df\u3079\u3055\u3057\u3068\u306f\uff1f\u610f\u5473\u30fb\u4f7f\u3044\u65b9\u30fb\u30de\u30ca\u30fc\u3084\u5fc3\u7406\u30fb\u95a2\u9023\u8868\u73fe\u3092\u5fb9\u5e95\u89e3\u8aac"},"content":{"rendered":"

\u300c\u98df\u3079\u3055\u3057\u300d\u3068\u3044\u3046\u8a00\u8449\u306f\u3001\u666e\u6bb5\u306e\u751f\u6d3b\u3084\u4f1a\u8a71\u306e\u4e2d\u3067\u4f55\u6c17\u306a\u304f\u4f7f\u308f\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u305d\u306e\u610f\u5473\u3084\u4f7f\u3044\u65b9\u3001\u305d\u3057\u3066\u98df\u3079\u3055\u3057\u306b\u307e\u3064\u308f\u308b\u30de\u30ca\u30fc\u3084\u5fc3\u7406\u306b\u3064\u3044\u3066\u6df1\u304f\u7406\u89e3\u3057\u3066\u3044\u308b\u4eba\u306f\u591a\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u98df\u3079\u3055\u3057\u306e\u5b9a\u7fa9\u304b\u3089\u6587\u5316\u7684\u80cc\u666f\u3001\u30de\u30ca\u30fc\u3001\u3055\u3089\u306b\u306f\u5fc3\u7406\u7684\u306a\u5074\u9762\u307e\u3067\u5e45\u5e83\u304f\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n

1. \u98df\u3079\u3055\u3057\u3068\u306f\uff1f\u57fa\u672c\u7684\u306a\u610f\u5473\u3068\u8a9e\u6e90<\/h2>\n

1.1 \u98df\u3079\u3055\u3057\u306e\u610f\u5473<\/h3>\n

\u300c\u98df\u3079\u3055\u3057\u300d\u3068\u306f\u3001\u3059\u3067\u306b\u8ab0\u304b\u304c\u4e00\u5ea6\u53e3\u3092\u3064\u3051\u3066\u98df\u3079\u59cb\u3081\u305f\u304c\u3001\u9014\u4e2d\u3067\u3084\u3081\u3066\u6b8b\u3063\u305f\u98df\u3079\u7269\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002\u5358\u306b\u300c\u98df\u3079\u6b8b\u3057\u300d\u3068\u306f\u7570\u306a\u308a\u3001\u53e3\u3092\u3064\u3051\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u304c\u5927\u304d\u306a\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u30d1\u30f3\u3084\u30b1\u30fc\u30ad\u3001\u679c\u7269\u306a\u3069\u306e\u4e00\u90e8\u5206\u3067\u3001\u8ab0\u304b\u304c\u98df\u3079\u3066\u4e2d\u65ad\u3057\u305f\u3082\u306e\u304c\u300c\u98df\u3079\u3055\u3057\u300d\u3068\u547c\u3070\u308c\u307e\u3059\u3002 <\/p>\n

1.2 \u98df\u3079\u3055\u3057\u306e\u8a9e\u6e90<\/h3>\n

\u300c\u98df\u3079\u3055\u3057\u300d\u306f\u300c\u98df\u3079\u308b\u300d\u306e\u9023\u7528\u5f62\u300c\u98df\u3079\u300d\u3068\u3001\u300c\u5dee\u3057\u300d\u3068\u3044\u3046\u63a5\u5c3e\u8a9e\u306e\u7d44\u307f\u5408\u308f\u305b\u3067\u3059\u3002\u300c\u5dee\u3057\u300d\u306f\u300c\u9014\u4e2d\u3067\u3084\u3081\u308b\u300d\u3068\u3044\u3046\u610f\u5473\u5408\u3044\u3092\u6301\u3061\u3001\u98df\u3079\u308b\u9014\u4e2d\u3067\u3084\u3081\u305f\u72b6\u614b\u3092\u8868\u3057\u307e\u3059\u3002\u65e5\u672c\u8a9e\u306e\u72ec\u7279\u306a\u8868\u73fe\u65b9\u6cd5\u3067\u3042\u308a\u3001\u53e3\u3092\u3064\u3051\u305f\u6b8b\u308a\u7269\u3092\u793a\u3059\u8a00\u8449\u3068\u3057\u3066\u5b9a\u7740\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

2. \u98df\u3079\u3055\u3057\u306e\u5177\u4f53\u4f8b\u3068\u4f7f\u3044\u65b9<\/h2>\n

2.1 \u65e5\u5e38\u4f1a\u8a71\u3067\u306e\u4f7f\u3044\u65b9<\/h3>\n

- \u300c\u5f7c\u304c\u98df\u3079\u3055\u3057\u306e\u30d1\u30f3\u3092\u30c6\u30fc\u30d6\u30eb\u306b\u7f6e\u3044\u3066\u3044\u3063\u305f\u3002\u300d - \u300c\u98df\u3079\u3055\u3057\u306e\u30b1\u30fc\u30ad\u3092\u51b7\u8535\u5eab\u306b\u3057\u307e\u3063\u3066\u304a\u3044\u305f\u3002\u300d \u3053\u306e\u3088\u3046\u306b\u3001\u8ab0\u304b\u304c\u9014\u4e2d\u307e\u3067\u98df\u3079\u305f\u98df\u54c1\u3092\u6307\u3057\u3066\u4f7f\u308f\u308c\u307e\u3059\u3002\u4e00\u822c\u7684\u306b\u5426\u5b9a\u7684\u306a\u30cb\u30e5\u30a2\u30f3\u30b9\u3092\u4f34\u3046\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u304c\u3001\u5834\u9762\u306b\u3088\u3063\u3066\u306f\u5358\u306a\u308b\u8aac\u660e\u3068\u3057\u3066\u4f7f\u3046\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002 <\/p>\n

2.2 \u98df\u3079\u3055\u3057\u306e\u80af\u5b9a\u7684\u306a\u4f7f\u3044\u65b9<\/h3>\n

\u5bb6\u65cf\u3084\u89aa\u3057\u3044\u9593\u67c4\u3067\u306f\u3001\u98df\u3079\u3055\u3057\u3092\u5206\u3051\u5408\u3046\u3053\u3068\u3082\u3042\u308a\u3001\u5fc5\u305a\u3057\u3082\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u610f\u5473\u3060\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u5b50\u3069\u3082\u306b\u98df\u3079\u3055\u3057\u3092\u3042\u3052\u305f\u308a\u3001\u30da\u30c3\u30c8\u306b\u4e0e\u3048\u305f\u308a\u3059\u308b\u5834\u5408\u306f\u3001\u98df\u3079\u3055\u3057\u304c\u30dd\u30b8\u30c6\u30a3\u30d6\u306b\u6271\u308f\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

3. \u98df\u3079\u3055\u3057\u3068\u98df\u3079\u6b8b\u3057\u306e\u9055\u3044<\/h2>\n

3.1 \u5b9a\u7fa9\u306e\u9055\u3044<\/h3>\n

\u300c\u98df\u3079\u3055\u3057\u300d\u306f\u53e3\u3092\u3064\u3051\u3066\u3044\u308b\u9014\u4e2d\u306e\u3082\u306e\u3001\u300c\u98df\u3079\u6b8b\u3057\u300d\u306f\u53e3\u3092\u3064\u3051\u3066\u3044\u306a\u3044\u3082\u306e\u3082\u542b\u3080\u3001\u98df\u3079\u308b\u4e88\u5b9a\u3060\u3063\u305f\u304c\u6b8b\u3055\u308c\u305f\u98df\u3079\u7269\u5168\u822c\u3092\u6307\u3057\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u53e3\u3092\u3064\u3051\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u304c\u4e3b\u306a\u9055\u3044\u3067\u3059\u3002 <\/p>\n

3.2 \u4f7f\u3044\u5206\u3051\u306e\u4f8b<\/h3>\n

- \u98df\u3079\u3055\u3057\uff1a\u300c\u98df\u3079\u3055\u3057\u306e\u30d1\u30f3\u300d\u300c\u98df\u3079\u3055\u3057\u306e\u3054\u98ef\u300d - \u98df\u3079\u6b8b\u3057\uff1a\u300c\u98df\u3079\u6b8b\u3057\u306e\u30ab\u30ec\u30fc\u300d\u300c\u98df\u3079\u6b8b\u3057\u306e\u5f01\u5f53\u300d \u6599\u7406\u306b\u3088\u3063\u3066\u306f\u660e\u78ba\u306b\u4f7f\u3044\u5206\u3051\u3089\u308c\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u304c\u3001\u65e5\u5e38\u4f1a\u8a71\u3067\u306f\u66d6\u6627\u306b\u4f7f\u308f\u308c\u308b\u3053\u3068\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n

4. \u98df\u3079\u3055\u3057\u306b\u307e\u3064\u308f\u308b\u30de\u30ca\u30fc\u3068\u885b\u751f\u9762\u306e\u6ce8\u610f<\/h2>\n

4.1 \u98df\u3079\u3055\u3057\u3092\u4ed6\u4eba\u306b\u6e21\u3059\u3053\u3068\u306e\u30de\u30ca\u30fc<\/h3>\n

\u4e00\u822c\u7684\u306b\u306f\u3001\u4ed6\u4eba\u306b\u98df\u3079\u3055\u3057\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u306f\u30de\u30ca\u30fc\u9055\u53cd\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u7279\u306b\u30d3\u30b8\u30cd\u30b9\u3084\u516c\u7684\u306a\u5834\u9762\u3067\u306f\u3001\u885b\u751f\u9762\u3084\u5fc3\u7406\u7684\u62b5\u6297\u611f\u304b\u3089\u907f\u3051\u3089\u308c\u307e\u3059\u3002\u98df\u3079\u3055\u3057\u306f\u553e\u6db2\u304c\u4ed8\u7740\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u4e0d\u6f54\u3060\u3068\u611f\u3058\u308b\u4eba\u304c\u591a\u3044\u306e\u3067\u3059\u3002 <\/p>\n

4.2 \u5bb6\u5ead\u5185\u3067\u306e\u98df\u3079\u3055\u3057\u306e\u6271\u3044<\/h3>\n

\u5bb6\u65cf\u5185\u3067\u3042\u308c\u3070\u3001\u98df\u3079\u3055\u3057\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u304c\u89aa\u5bc6\u3055\u306e\u8a3c\u3068\u3055\u308c\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u5b50\u3069\u3082\u3084\u9ad8\u9f62\u8005\u306e\u5065\u5eb7\u9762\u3092\u8003\u616e\u3059\u308b\u3068\u3001\u885b\u751f\u7ba1\u7406\u306b\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002 <\/p>\n

4.3 \u30da\u30c3\u30c8\u306b\u4e0e\u3048\u308b\u5834\u5408\u306e\u6ce8\u610f\u70b9<\/h3>\n

\u30da\u30c3\u30c8\u306b\u98df\u3079\u3055\u3057\u3092\u4e0e\u3048\u308b\u30b1\u30fc\u30b9\u3082\u591a\u3044\u3067\u3059\u304c\u3001\u98df\u3079\u7269\u306e\u7a2e\u985e\u306b\u3088\u3063\u3066\u306f\u30da\u30c3\u30c8\u306e\u5065\u5eb7\u306b\u5bb3\u3092\u53ca\u307c\u3059\u3053\u3068\u304c\u3042\u308b\u305f\u3081\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n

5. \u98df\u3079\u3055\u3057\u3092\u3081\u3050\u308b\u5fc3\u7406\u7684\u306a\u5074\u9762<\/h2>\n

5.1 \u98df\u3079\u3055\u3057\u306b\u5bfe\u3059\u308b\u5acc\u60aa\u611f\u306e\u5fc3\u7406<\/h3>\n

\u591a\u304f\u306e\u4eba\u304c\u98df\u3079\u3055\u3057\u306b\u5bfe\u3057\u3066\u5acc\u60aa\u611f\u3092\u62b1\u304f\u306e\u306f\u3001\u553e\u6db2\u3084\u53e3\u5185\u7d30\u83cc\u304c\u4ed8\u7740\u3057\u3066\u3044\u308b\u305f\u3081\u4e0d\u885b\u751f\u3060\u3068\u611f\u3058\u308b\u304b\u3089\u3067\u3059\u3002\u307e\u305f\u3001\u81ea\u5206\u306e\u8eab\u4f53\u7684\u5883\u754c\u7dda\u304c\u4fb5\u5bb3\u3055\u308c\u308b\u611f\u899a\u3082\u95a2\u4fc2\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n

5.2 \u98df\u3079\u3055\u3057\u3092\u5171\u6709\u3059\u308b\u5fc3\u7406\u7684\u610f\u5473<\/h3>\n

\u9006\u306b\u3001\u98df\u3079\u3055\u3057\u3092\u5206\u3051\u5408\u3046\u884c\u70ba\u306f\u89aa\u5bc6\u3055\u3084\u4fe1\u983c\u306e\u8a3c\u3068\u3057\u3066\u8a8d\u8b58\u3055\u308c\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u7279\u306b\u604b\u4eba\u3084\u5bb6\u65cf\u9593\u3067\u306f\u3001\u304a\u4e92\u3044\u3092\u53d7\u3051\u5165\u308c\u308b\u6c17\u6301\u3061\u306e\u8868\u308c\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n

6. \u98df\u3079\u3055\u3057\u306b\u95a2\u3059\u308b\u6587\u5316\u7684\u80cc\u666f\u3068\u6163\u7fd2<\/h2>\n

6.1 \u65e5\u672c\u306e\u98df\u6587\u5316\u306b\u304a\u3051\u308b\u98df\u3079\u3055\u3057\u306e\u4f4d\u7f6e\u3065\u3051<\/h3>\n

\u65e5\u672c\u306e\u98df\u6587\u5316\u3067\u306f\u6e05\u6f54\u3055\u3068\u793c\u5100\u304c\u975e\u5e38\u306b\u91cd\u8996\u3055\u308c\u3066\u304a\u308a\u3001\u98df\u3079\u3055\u3057\u3092\u4ed6\u4eba\u306b\u6e21\u3059\u3053\u3068\u306f\u57fa\u672c\u7684\u306b\u30bf\u30d6\u30fc\u8996\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u7bb8\u306e\u4f7f\u3044\u65b9\u3084\u98df\u5668\u306e\u6271\u3044\u306b\u3082\u7d30\u304b\u3044\u30de\u30ca\u30fc\u304c\u3042\u308a\u307e\u3059\u3002 <\/p>\n

6.2 \u6d77\u5916\u6587\u5316\u3068\u6bd4\u8f03\u3057\u305f\u98df\u3079\u3055\u3057\u306e\u6349\u3048\u65b9<\/h3>\n

\u6d77\u5916\u3067\u306f\u98df\u3079\u3055\u3057\u306b\u5bfe\u3059\u308b\u611f\u899a\u306f\u56fd\u3084\u5730\u57df\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u4e00\u90e8\u306e\u6587\u5316\u3067\u306f\u98df\u3079\u3055\u3057\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u304c\u89aa\u5bc6\u3055\u306e\u8868\u73fe\u3067\u3042\u308a\u3001\u5fc5\u305a\u3057\u3082\u5426\u5b9a\u7684\u306b\u6349\u3048\u3089\u308c\u306a\u3044\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002 <\/p>\n

6.3 \u98df\u3079\u3055\u3057\u306b\u307e\u3064\u308f\u308b\u98a8\u7fd2\u3084\u8ff7\u4fe1<\/h3>\n

\u65e5\u672c\u306e\u4e00\u90e8\u5730\u57df\u306b\u306f\u98df\u3079\u3055\u3057\u3092\u4f9b\u990a\u3084\u796d\u7940\u306b\u4f7f\u3046\u98a8\u7fd2\u304c\u3042\u308a\u3001\u98df\u3079\u3055\u3057\u304c\u970a\u7684\u306a\u610f\u5473\u5408\u3044\u3092\u6301\u3064\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n

7. \u98df\u3079\u3055\u3057\u306b\u95a2\u9023\u3059\u308b\u8868\u73fe\u3068\u8a00\u8449<\/h2>\n

7.1 \u300c\u98df\u3079\u304b\u3051\u300d\u3068\u306e\u9055\u3044<\/h3>\n

\u300c\u98df\u3079\u304b\u3051\u300d\u306f\u300c\u98df\u3079\u59cb\u3081\u305f\u3082\u306e\u300d\u3068\u3044\u3046\u610f\u5473\u3067\u300c\u98df\u3079\u3055\u3057\u300d\u3068\u4f3c\u3066\u3044\u307e\u3059\u304c\u3001\u6587\u8108\u3084\u30cb\u30e5\u30a2\u30f3\u30b9\u3067\u4f7f\u3044\u5206\u3051\u3089\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u5730\u57df\u5dee\u3082\u5927\u304d\u3044\u8a00\u8449\u3067\u3059\u3002 <\/p>\n

7.2 \u300c\u98df\u3079\u6b8b\u3057\u300d\u3068\u306e\u95a2\u9023<\/h3>\n

\u300c\u98df\u3079\u6b8b\u3057\u300d\u306f\u300c\u98df\u3079\u308b\u4e88\u5b9a\u3060\u3063\u305f\u304c\u6b8b\u3055\u308c\u305f\u3082\u306e\u300d\u3092\u610f\u5473\u3057\u3001\u5fc5\u305a\u3057\u3082\u53e3\u3092\u3064\u3051\u3066\u3044\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u98df\u3079\u3055\u3057\u306f\u98df\u3079\u6b8b\u3057\u306e\u4e00\u7a2e\u3068\u3082\u8a00\u3048\u307e\u3059\u3002<\/p>\n

8. \u98df\u3079\u3055\u3057\u306b\u95a2\u3059\u308b\u30c8\u30e9\u30d6\u30eb\u3084\u8a71\u984c<\/h2>\n

8.1 \u98f2\u98df\u5e97\u3067\u306e\u98df\u3079\u3055\u3057\u30c8\u30e9\u30d6\u30eb<\/h3>\n

SNS\u306a\u3069\u3067\u98f2\u98df\u5e97\u306e\u98df\u3079\u3055\u3057\u30c8\u30e9\u30d6\u30eb\u304c\u8a71\u984c\u306b\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u98df\u3079\u3055\u3057\u306e\u6599\u7406\u3092\u8aa4\u3063\u3066\u51fa\u3055\u308c\u305f\u3001\u98df\u3079\u3055\u3057\u3092\u52dd\u624b\u306b\u98df\u3079\u3089\u308c\u305f\u306a\u3069\u306e\u554f\u984c\u3067\u3059\u3002 <\/p>\n

8.2 \u98df\u3079\u3055\u3057\u52d5\u753b\u3084\u30c1\u30e3\u30ec\u30f3\u30b8\u6587\u5316<\/h3>\n

\u8fd1\u5e74\u3001\u98df\u3079\u3055\u3057\u3092\u30c6\u30fc\u30de\u306b\u3057\u305fSNS\u52d5\u753b\u3084\u30c1\u30e3\u30ec\u30f3\u30b8\u304c\u6ce8\u76ee\u3092\u6d74\u3073\u3066\u3044\u307e\u3059\u304c\u3001\u885b\u751f\u9762\u306e\u554f\u984c\u3084\u30de\u30ca\u30fc\u9055\u53cd\u3068\u3055\u308c\u308b\u3053\u3068\u3082\u591a\u304f\u3001\u8cdb\u5426\u4e21\u8ad6\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

9. \u307e\u3068\u3081<\/h2>\n

\u300c\u98df\u3079\u3055\u3057\u300d\u3068\u306f\u3001\u9014\u4e2d\u3067\u8ab0\u304b\u304c\u98df\u3079\u3066\u6b8b\u3057\u305f\u98df\u3079\u7269\u3092\u6307\u3057\u3001\u53e3\u3092\u3064\u3051\u3066\u3044\u308b\u70b9\u304c\u7279\u5fb4\u3067\u3059\u3002\u885b\u751f\u9762\u3084\u5fc3\u7406\u7684\u5074\u9762\u304b\u3089\u3001\u4ed6\u4eba\u306b\u98df\u3079\u3055\u3057\u3092\u6e21\u3059\u3053\u3068\u306f\u4e00\u822c\u7684\u306b\u907f\u3051\u3089\u308c\u307e\u3059\u304c\u3001\u5bb6\u65cf\u3084\u89aa\u3057\u3044\u9593\u67c4\u3067\u306f\u5171\u6709\u3055\u308c\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002\u6587\u5316\u7684\u306a\u80cc\u666f\u3084\u5fc3\u7406\u3092\u7406\u89e3\u3057\u3001\u30de\u30ca\u30fc\u3092\u5b88\u3063\u3066\u9069\u5207\u306b\u6271\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u98df\u3079\u3055\u3057\u306e\u610f\u5473\u3068\u6271\u3044\u65b9\u3092\u6b63\u3057\u304f\u77e5\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u826f\u3044\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3084\u98df\u6587\u5316\u7406\u89e3\u306b\u3064\u306a\u304c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

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